ОСНОВНЫЕ НАПРАВЛЕНИЯ СТРАТЕГИЧЕСКОГО РАЗВИТИЯ МУНИЦИПАЛЬНОГО ОБРАЗОВАНИЯ

Abstract:
This paper examines the problem of the lack of a comprehensive and systematic approach to strategic planning at the municipal level, where urban development is reduced to the execution of delegated powers and a focus primarily on external support rather than on the municipality’s own resources and implementation mechanisms. The aim of the study is to develop a strategic development system for the municipality that integrates project, digital, budgetary, and management tools, ensuring sustainable growth of the real sector, attracting investment, and improving the quality of life for the population. The scientific novelty lies in the integration of project management, digitalization («smart city»), KPIs for municipal employees, and program-targeted planning into a unified municipal development system, as well as in the distinction between strategy (main directions) and development programs (specific goals and mechanisms). As a result, the authors have identified key areas of development (the real sector, investment, the city’s image, entrepreneurship, environmental and public safety, interregional cooperation, etc.); proposed principles for the municipality’s self-development (focus on citizens’ needs, rational use of the budget, steady progress); and the necessity of synchronizing the city’s strategy with federal and regional programs has been substantiated. The strategic plan serves as a «roadmap» for investors, is a prerequisite for the implementation of major projects, enables the rational allocation of limited resources, and facilitates dialogue with the public and the business community. Prospects for further research include the creation of a database of strategic documents for municipalities, the development of strategic audit methodologies, and the evaluation of the effectiveness of implementing KPIs in city administrations’ operations.