ФОРМИРОВАНИЕ ЭКОНОМИЧЕСКОГО ЭФФЕКТА ПЛАТФОРМЕННЫХ РЕШЕНИЙ В ТРАНСПОРТНО-ЛОГИСТИЧЕСКИХ СИСТЕМАХ: МЕХАНИЗМ И УСЛОВИЯ РЕАЛИЗАЦИИ

Abstract:
The ongoing digitalization of transport and logistics processes increases the complexity of interactions among stakeholders within transport and logistics systems and raises the requirements for flow coordination. Existing studies predominantly capture the effects of digital technology adoption without elucidating the mechanisms underlying their formation at the level of platform integration. The aim of this study is to identify and formalize the mechanism of economic effect formation within platform-based transport and logistics processes. The methodological framework is based on systems analysis, functional analysis, causal modeling techniques, and logical-deductive reconstruction of relationships between elements of the digital environment. The findings indicate that the economic effect emerges from a set of interrelated factors, including the level of digital integration, the intensity of stakeholder interaction, the degree of decision alignment, and the nature of platform-based coordination. Their functional interdependence is substantiated, and the conditions for the emergence of a synergistic effect are identified. The scientific novelty lies in revealing the internal structure of the mechanism of economic effect formation and representing it as a systemic function of interacting parameters. The practical relevance consists in the applicability of the proposed approach for substantiating digital investment decisions and improving the efficiency of logistics management. The limitations are associated with the theoretical nature of the model and the need for empirical validation.